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Clay-Mation Campaign For ECDA Singapore

Created for ECDA’s 2021 Virtual Career Fair, this emotionally driven 60-second animated film uses a whimsical digital claymation style to capture the wonder and imagination of childhood dreams. Without relying on dialogue, the story follows young Jenny’s journey from aspiring teacher to passionate educator through a richly handcrafted world filled with tactile textures, miniature-inspired environments, and carefully detailed characters.

Designed to feel like a living scrapbook brought to life, the film blends stop-motion aesthetics with cinematic 3D animation to create something both nostalgic and magical. An original orchestral score carries the emotional rhythm of the piece, guiding the audience through Jenny’s dreamlike journey toward the classroom.

cirkus ecda teacher claymation animation commercial
Cirkus
Animation Director: Christian Greet
2D Design and storyboarding: Amber Edwards
3D Modelling & Texturing: James Turnbull, Joanna Szczepanska, Tarun Vissamsetti
Animation: Joon Seok Yoon, Shuo Liu 
Lighting & Rendering: Christian Greet
Compositing: Christian Greet, Audee Halim
Music & Sound:  Marshall Smith & Tom Fox
Producer:  Audee Halim / Marshall Smith
 
 
Agency : Hogarth Worldwide
 
Creative Director : Troy Lim
Associate CD : Tan Ziwei
Art Director : Andrew Teo
Copywriter : Chun Sim
Agency Producer : Josephine Pang
Project Director : Joanne Ang
Associate : Sheryl Seah
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